What is a re-order campaign ?

  • If you are selling a product that needs to be reordered regularly, such as medicines or ink cartridges, you can use a reorder campaign to remind customers before they run out.

Why re-order campaign ?

  • Coming up with an effective reorder email strategy will result in a significant boost in sales and revenue.
  • Reorder emails are the perfect opportunity to encourage customers to buy again with you, not a competitor.

How to create a re-order Campaigns ?

  • Navigate to Campaigns tab from dashboard.
  • Click on "Create New Campaign" from the "Automated Messages" section.

The target audience should contain the following conditions:

Match all customers whose name has any value, product name is ink cartridge and the last ordered is more than 15 days.

In the Campaign Settings:

  • Specify category(if any). 
  • Set the start date.
  • Set end date(optional).

In message section, draft the mail content.

Click "Save and set live".

To know more about working with the editor types, click here.


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